DealerPulse CRM · PricingPriced for yourRV dealership.
Three packages, priced per location. Your first store is one monthly price, and every store you add is $500 a month less. Onboarding and support come with every package.
Pulse
Everything your sales team uses every day.
first location
$1,500 a month for each additional location
- Instant Call and after-hours replies
- Call recording with AI summaries and live transcripts
- Texting, email and calling in one platform
- Follow-ups, promise reminders and writing help
- Live activity, scoreboard and Sales Assist
- Inventory, alerts and personalized walkthrough videos
- The mobile app, and onboarding and support
Pulse Pro
Everything in Pulse, plus the tools that show managers what's selling.
first location
$2,000 a month for each additional location
Everything in Pulse, plus- The ad campaign report and cost per sale
- GA4, Google Ads and TV attribution
- Live website tracking and shopping interest
- DealerPulse Lot Logistics
- Website chat
Pulse Max
Everything in Pulse Pro, plus AI that works for your team.
first location
$2,500 a month for each additional location
Everything in Pulse Pro, plus- AI Dormant Follow-Up Assist
- AI Call Assist and silent live listen
- AI answers in website chat
- AI Inventory Assist (coming soon)
- DMS integration (coming soon)
Every feature, package by package.
A check means the feature comes with that package. Each package includes everything in the one before it.
| Feature | Pulse$2,000/mo · $1,500 each added | Pulse Pro$2,500/mo · $2,000 each added | Pulse Max$3,000/mo · $2,500 each added |
|---|---|---|---|
| Leads and calls | |||
| Instant Call: a real salesperson on the phone with new leads in under a minute while you're open | |||
| After-hours replies: tell customers you're closed and when your team will reach out | |||
| Call recording: with AI summaries | |||
| Registered business texting | |||
| Email from each salesperson's own Microsoft 365 (Outlook) mailbox: with replies landing on the customer's history | |||
| One history per customer: across texts, emails, calls and visits | |||
| All communication in one platform: texting, email and calling, all in one place | |||
| Follow-up | |||
| Follow-ups and reminders | |||
| AI appointment suggestions | |||
| Promise reminders: "I'll call you Friday" becomes a follow-up | |||
| Writing help: Draft with AI, Polish with AI, Sound like me | |||
| The communications inbox | |||
| For managers | |||
| Live activity: On the phone now, In the showroom | |||
| Live transcripts | |||
| Scoreboard and reports | |||
| Sales Assist: coverage when a salesperson is away | |||
| Inventory | |||
| Inventory synced: from your website feed | |||
| On the lot, Sale Pending and Hold: shown everywhere | |||
| Alerts: price drops, back on the lot, Looking for matches | |||
| Personalized walkthrough videos: film a unit in the DealerPulse app and send it to the customer by text or email | |||
| Everywhere you work | |||
| The DealerPulse mobile app | |||
| Every store in one CRM | |||
| Print and forms: auto-filled from the customer record | |||
| Onboarding and support | |||
| Advertising and your website | |||
| The ad campaign report: with walk-ins and phone-ups credited to the ad, and cost per sale | – | ||
| GA4 integration: purchases sent with the unit's price as the value | – | ||
| Google Ads integration | – | ||
| TV attribution | – | ||
| Website and units reports | – | ||
| Live website tracking: who's on your website now, and the units they look at | – | ||
| Website chat: answered by your salespeople, landing on the customer's history | – | ||
| The lot | |||
| DealerPulse Lot Logistics: a live map of your lot, unit scans, and when and by whom a unit was last scanned | – | ||
| AI that works for your team | |||
| AI Dormant Follow-Up Assist: takes over follow-up for quiet customers, once the salesperson or a manager says yes | – | – | |
| AI Call Assist: the customer card fills itself in on a phone-up, plus silent live listen | – | – | |
| AI answers in website chat | – | – | |
| AI Inventory Assist: on a live call, finds the units in stock that match what the customer asks for | – | – | Soon |
| DMS integration: connect DealerPulse with your dealership's DMS | – | – | Soon |
What the bigger packages add.
Let AI follow up with quiet customers.
AI Dormant Follow-Up Assist takes over follow-up for customers who have gone quiet, so your salespeople can spend their time on the customers who are actively engaged.
- Takes over the follow-ups for quiet customers, once the salesperson or a manager says yes
- Mentions real price drops, when a unit's price really did come down
- Hands the customer back to the salesperson the moment they reply
AI Call Assist
Pulse MaxA card fills itself in while your salesperson is on a phone-up: name, phone, the unit they want and their trade. One click creates the customer.
Silent live listen: managers can listen to a call while it's happening.
DealerPulse Lot Logistics
Pulse ProYour team scans units as they move, and every unit shows on a live map of your lot with its row, when it was last scanned, and by whom.
Website chat
Pulse ProChat on your dealership's website, including on each unit's page. Every chat lands on the customer's history in DealerPulse. With Pulse Max, AI can answer chats too.
AI Inventory Assist
Coming soonAn inventory assistant on every call. When a customer asks for a motorhome in a price range with a rear bath, or another one like a unit that just sold, the matching units in stock show on the salesperson's screen. Coming to Pulse Max.
DMS integration
Coming soonConnect DealerPulse with your dealership's DMS. Coming to Pulse Max.
From demo to live in four steps.
- 01A demo on your own inventory and lead sources.
- 02Starts firstBusiness texting registration starts the day you sign up.Carriers take about 13–20 business days to approve a dealership's texting, so it starts first and runs while we set up everything else.
- 03We set up your stores, users and lead sources.
- 04Your team gets the desktop CRM and the mobile app,and you go live.
Registered texting is texting that reaches your customers.
Carriers approve every dealership's business texting before it can send, and registering is what keeps your texts from being filtered. It takes about 13–20 business days, so we start it the day you sign up.
Pricing and getting started, answered.
How is pricing set?
Per location, by package. Pulse is $2,000 a month for your first store, Pulse Pro is $2,500 and Pulse Max is $3,000. Every store you add is $500 a month less: $1,500, $2,000 or $2,500.
What's the difference between the packages?
Pulse has everything your sales team uses every day, from Instant Call and after-hours replies to call summaries, texting, email and the mobile app. Pulse Pro adds the manager and marketing tools: the ad campaign report, GA4, Google Ads, TV attribution, live website tracking, Lot Logistics and website chat. Pulse Max adds AI that works for your team: AI Dormant Follow-Up Assist, AI Call Assist with silent live listen, and AI answers in website chat. AI Inventory Assist, which finds matching units in stock while a customer is on the phone, and DMS integration are coming to Pulse Max.
Do we need Pulse Max?
No. Pulse and Pulse Pro work on their own, and after-hours replies come with every package. Pulse Max is for dealerships that want AI to take over follow-up for quiet customers, once the salesperson or a manager says yes, and to fill in phone-ups while the salesperson talks.
Is onboarding included?
Yes. Onboarding and support come with every package.
How long until we can text customers?
Business texting registration starts the day you sign up, and carriers take about 13–20 business days to approve a dealership's texting. That approval is the longest wait in getting started, which is why it goes first.
Can salespeople send email from their own address?
Yes. Email goes out from each salesperson's own Microsoft 365 (Outlook) mailbox, and replies land on the customer's history.